Rotary Club of Pinehurst
 

The Four Way Test

One of the most widely printed and quoted statements of business ethics in the world is the Rotary “4-Way Test.” It was created by Rotarian Herbert J. Taylor in 1932 when he was asked to take charge of the Chicago-based Club Aluminum Company, which was facing bankruptcy. Taylor looked for a way to save the struggling company mired in depression-caused financial difficulties. He drew up a 24-word code of ethics for all employees to follow in their business and professional lives. The 4-Way Test became the guide for sales, production, advertising and all relations with dealers and customers, and the survival of the company was credited to this simple philosophy.

Herb Taylor became president of Rotary International during 1954-55. THE 4-Way Test was adopted by Rotary in 1943 and has been translated into more than 100 languages and published in thousands of ways. The message should be Known and followed by all Rotarians. Of the things we think, say or do:

  1. Is it the TRUTH?
  2. Is it FAIR to all concerned?
  3. Will it build GOODWILL and BETTER FRIENDSHIPS?
  4. Will it be BENEFICIAL to all concerned?
 
 

The Rotary Wheel Emblem 

A wheel has been the symbol of Rotary since our earliest days. Chicago Rotarian Montague Bear, an engraver who drew a simple wagon wheel, with a few lines to show dust and motion, made the first design. The wheel was said to illustrate “Civilization and Movement.” Most of the early clubs had some form of wagon wheel on their publications and letterheads. Finally in 1922, it was decided that all Rotary clubs should adopt a single design as the exclusive emblem of Rotarians. Thus, in 1923, “Rotary International Association” adopted the present gear wheel with 24 cogs and six spokes. A group of engineers advised that the gear wheel was mechanically unsound and would not work without a “keyway” in the center of the gear to attach it to a power shaft. So, in 1923 the keyway was added and the design, which we now know, was formally adopted as the official Rotary International emblem.